About PbD

Privacy by Design

Privacy by Design is a framework that was developed by the former Information and Privacy Commissioner of Ontario, Dr. Ann Cavoukian. Privacy by Design advances the view that the future of privacy cannot be assured solely by compliance with legislation and regulatory frameworks; rather, privacy assurance must become an organization’s default mode of operation.

The objectives of Privacy by Design — ensuring privacy and gaining personal control over one’s information and, for organizations, gaining a sustainable competitive advantage — may be accomplished by practicing the 7 Foundational Principles.

In October 2010, Privacy by Design was recognized as the global privacy standard in a landmark resolution by the International Conference of Data Protection and Privacy Commissioners in Jerusalem.  Since then, the 7 Foundational Principles of PbD has been translated in over 30 official languages.